Olympic legend Usain Bolt has been named as the ambassador for the upcoming ICC Men’s T20 World Cup, set to take place in the West Indies and USA in June 2024. The announcement was made by the International Cricket Council (ICC) on Wednesday, highlighting Bolt’s role in promoting the event and engaging with fans.
Bolt, who is known for holding world records in the 100m, 200m, and 4x100m events, expressed his excitement about the new role. He will make a cameo appearance in the event’s official anthem music video alongside artists Sean Paul and Kes, and will also attend T20 World Cup matches in the West Indies while participating in fan engagement events in the USA.
The eight-time Olympic Gold Medallist emphasized the importance of bringing cricket to the United States, stating that it is a significant opportunity for the sport’s growth globally. Bolt’s involvement in the T20 World Cup is seen as a step towards cricket’s inclusion in the LA Olympics in 2028.
ICC Chief Executive Officer, Geoff Allardice, praised Bolt’s appointment as an ambassador, highlighting his global appeal and passion for cricket. Allardice expressed his excitement about Bolt engaging with a new generation of fans and adding an exciting element to the upcoming World Cup.
With Bolt’s star power and love for the sport, the ICC Men’s T20 World Cup 2024 is sure to be a thrilling and engaging event for cricket fans around the world.