Apple Inc. is in talks with OpenAI to incorporate the startup’s technology into the upcoming iPhone operating system, iOS 18. Sources familiar with the matter revealed that discussions have been renewed between the two companies, with negotiations underway to finalize the terms of a potential agreement.
The collaboration between Apple and OpenAI could bring new features to the iPhone, including a chatbot-like feature similar to OpenAI’s ChatGPT. This move signifies a shift in Apple’s strategy to enhance its AI capabilities and provide users with more advanced and personalized experiences on their devices.
While Apple is also in discussions with Google about licensing its Gemini chatbot, the tech giant has not made a final decision on which partners to choose. It remains to be seen whether Apple will strike a deal with OpenAI, Google, or another provider, or potentially work with multiple partners to leverage their respective technologies.
The upcoming iPhone operating system is expected to leverage Apple’s in-house large language model AI software to deliver human-sounding text generation. By partnering with external AI companies like OpenAI, Apple aims to accelerate its foray into chatbots and ensure seamless integration of AI features with enhanced privacy protections.
Apple’s CEO, Tim Cook, has expressed interest in leveraging OpenAI’s technology in the past, highlighting the need to address certain issues before implementing new AI features. With the Worldwide Developers Conference on the horizon, Apple is gearing up to unveil its latest AI software and services, emphasizing a user-centric approach to AI integration on its platforms.
Overall, the collaboration between Apple and OpenAI signals a significant step towards enhancing the iPhone’s capabilities and delivering innovative AI-powered features to users worldwide.