Disney CEO Bob Iger reaffirmed the company’s commitment to entertainment over politics during the annual shareholder meeting on Wednesday. In response to questions about Disney’s involvement in political issues, Iger stated, “Our job is to entertain first and foremost, and by telling great stories, we continue to have a positive impact on the world and inspire future generations.”
Iger emphasized that Disney has always been a source of hope, joy, and optimism for people of all ages, and that the company is dedicated to telling stories that reflect the world around us. He made it clear that Disney’s focus is on entertaining people from all walks of life, rather than advancing any specific agenda.
The comments come after proposals from shareholders urging Disney to stay out of progressive politics and criticizing Iger for his political affiliations. Despite these challenges, both proposals failed after votes by shareholders.
Disney has recently been involved in political controversies, including a dispute with Florida over the state’s “Don’t Say Gay” law. The company filed suit against the state and pulled plans to build a major office complex in Orlando, but a settlement was reached between the two parties.
Activist investor Nelson Peltz, who failed in his bid for two seats on the Disney board, accused the company of pursuing a “woke” film strategy with movies like “Black Panther” and “The Marvels.” Disney defended its film choices, pointing to the success of Marvel films under Kevin Feige’s leadership.
Iger’s remarks at the shareholder meeting echo his previous statements about the importance of entertainment over messaging. He emphasized the need for creators to prioritize entertainment above all else.