CAJ News Africa: Keeping Up with the Latest Technology Trends

The Kenya Private Sector Alliance (KEPSA) and Safaricom have joined forces to empower small and medium enterprises in Kenya. This partnership aims to provide these businesses with the necessary tools and resources to thrive in the digital economy.

According to a statement from KEPSA, the collaboration with Safaricom will focus on enhancing the digital capabilities of SMEs through training, mentorship, and access to affordable technology solutions. This initiative is part of a broader effort to drive economic growth and create job opportunities in the country.

Bernard Muteti, CEO of KEPSA, expressed optimism about the partnership, stating that it will help SMEs harness the power of technology to improve their competitiveness and productivity. He emphasized the importance of digital skills and innovation in today’s business landscape, especially in light of the challenges posed by the COVID-19 pandemic.

Safaricom, as a leading telecommunications company in Kenya, is well-positioned to support SMEs in their digital transformation journey. The company’s extensive network infrastructure and expertise in mobile technology will be invaluable in helping businesses adapt to the digital age.

Overall, this collaboration between KEPSA and Safaricom represents a significant step towards empowering SMEs in Kenya and driving economic development through digital innovation. It is a testament to the potential of partnerships between the private sector and technology companies to drive positive change in the business community.