After nearly 27 1/2 years at the helm of CBS Sports, Sean McManus is preparing to bid farewell to the network. His final event as CBS Sports chairman will be the Masters tournament, a fitting end to a storied career that has left an indelible mark on the sports media industry.
McManus, who turned 69 in February, made the decision to retire two years ago, and with CBS carrying major events like the Super Bowl, NCAA Tournament, and the Masters, he felt the timing was right. David Berson, his hand-picked successor, will take over as president of CBS Sports.
McManus’ career in sports media began at a young age, accompanying his father, the legendary Jim McKay, to various sporting events. He joined CBS Sports in 1996 and has since overseen major milestones such as bringing the NFL back to the network in 1998 and partnering with Turner Sports for the NCAA Tournament in 2010.
Under McManus’ leadership, CBS Sports has expanded its reach to include cable television, a website, and digital streaming platforms. His decision to team up with Turner for March Madness was a game-changer, modernizing the tournament’s coverage and boosting viewership.
As McManus reflects on his career, he leaves behind a legacy of success and innovation. With critical properties like the NFL, March Madness, and the NWSL locked up long-term, CBS Sports is well-positioned for the future.
McManus’ departure marks the end of an era, but his impact on the sports media industry will be felt for years to come. As he prepares to pass the torch to his successor, McManus leaves behind a legacy of excellence and a lasting imprint on the world of sports broadcasting.