Ford utilizes analytics and big data to make environmentally conscious decisions

Ford’s Research and Innovation Center is revolutionizing the automotive industry with its groundbreaking use of complex mathematical models to drive sustainability and innovation. Led by global director of sustainability and vehicle environmental matters, John Viera, the center is at the forefront of green technology and data analytics.

Over the past 15 years, Ford has significantly increased its investments in big data analytics, leading to remarkable achievements in reducing its environmental impact while boosting business growth. The team of experts at the Research and Innovation Center, including scientists, mathematicians, and computer modelers, are utilizing the latest analytics and big data techniques to identify potential risks and opportunities for the company.

One of the key accomplishments of the center is the development of a scientific model for projecting CO2 emissions and increasing fuel economy. This has paved the way for a diverse powertrain spectrum, including EcoBoost motors, hybrid and plug-in hybrid technologies, flex-fuel, all-electric, biodiesel, CNG, and LPG options.

Furthermore, the center has created sophisticated mathematical models to construct an eco-conscious and cost-effective global technology roadmap, resulting in environmentally friendly products like the Ford Auto Start-Stop. The team’s dedication to innovation is evident in the plug-in hybrid Ford Fusion Energi, which generates an impressive 25 gigabytes of data per hour to improve fuel economy and emission reductions.

Looking ahead, Ford researchers are pushing the boundaries even further by experimenting with vehicles that will generate a staggering 250 gigabytes of data per hour. With a commitment to sustainability and cutting-edge technology, Ford’s Research and Innovation Center is setting a new standard for the automotive industry.