Goa spearheading sustainable tourism efforts at ATM Dubai 2024

Goa to Showcase Sustainable Tourism Initiatives at Arabian Travel Market Dubai 2024

As the global travel and tourism industry prepares for the upcoming Arabian Travel Market (ATM) Dubai 2024 from May 06 to 09, 2024, at the Dubai World Trade Centre (DWTC), all eyes are on one destination that is set to make a significant impact – Goa, India. Known for its pristine beaches, rich cultural heritage, and vibrant communities, Goa is gearing up to showcase its commitment to sustainable tourism at ATM Dubai 2024 with the theme: Transforming Travel Through Entrepreneurship.

The Goa Tourism Pavilion at ATM Dubai will highlight sustainable initiatives under the Regenerative Tourism approach, focusing on hinterland exploration, restoration of heritage sites, spiritual tourism, and more. The pavilion will feature 17 co-exhibitors including tour operators, wedding planners, and MICE representatives, with a focus on promoting MICE tourism and launching the Wedding in Goa policy.

Suneel Anchipaka, IAS, Director Tourism and Managing Director GTDC, expressed, “Through joint efforts with the Indian Embassy in Dubai, UAE, we aim to engage with the global Goan community and promote Goa as a sustainable tourism destination. Goa’s participation at ATM Dubai is not just about showcasing cultural and spiritual treasures but also promoting sustainable practices that benefit the environment and local communities.”

Visitors to the Goa Pavilion can expect an immersive experience highlighting the region’s pioneering initiatives in sustainable tourism, with exhibits, discussions, and experiences showcasing the symbiotic relationship between tourism and sustainability. With Goa being the first state to launch Regenerative Tourism, the pavilion aims to inspire travelers to make conscious choices that support responsible tourism and contribute to the long-term well-being of the planet.