Infinity, beyond fitness, a Miami-based wellness brand that focuses on training, nutrition, and recovery, is gearing up for franchise expansion with the addition of two industry veterans to its team. Former YogaSix CEO Peter Barbaresi and Row House founder Debra Strougo have joined as investors and advisors, bringing their expertise and experience to help drive the brand’s growth.
Barbaresi, known for leading fitness and wellness brands to profitability, will play a key role in expanding Infinity through new franchise partnerships and attracting individuals from diverse backgrounds. His track record of success in the industry makes him a valuable asset as the brand looks to empower franchisees and make a lasting impact on community health.
Strougo, with two decades of experience in the industry, brings a wealth of knowledge and a passion for wellness to the team. Her background in founding successful fitness brands and consulting for growth-oriented companies aligns perfectly with Infinity’s mission of holistic well-being for all individuals.
As Infinity prepares to ramp up its franchising efforts, it aims to attract members with its comprehensive approach to wellness, offering a combination of training, nutrition, and recovery services in one convenient location. With a team of experienced advisors like Barbaresi and Strougo on board, the brand is well-positioned for success in its expansion plans.
Before Barbaresi and Strougo, Infinity also added Kay Oswald, former CEO of Technogym U.S., and Dan Monaghan, International Franchising Association Foundation chairman, to its team in similar investor and advisor roles. Together, this powerhouse team is poised to take Infinity, beyond fitness to new heights in the wellness industry.