Lynk & Co appoints The Elite Cars as official distributors in the UAE

The Elite Cars, a prominent luxury automotive dealership in the UAE, has been appointed as the official distributor of Lynk & Co in the Emirates. This exciting announcement was made at the prestigious Beijing Auto Show 2024, where Lynk & Co showcased its range of premium mobility solutions, including Sedans, SUVs, ICEVs, PHEVs, EVs, and Performance Cars.

Lynk & Co, a joint venture between Geely Group and Volvo, is renowned for its contemporary design and cutting-edge technology. The brand has garnered widespread acclaim globally for its adherence to stringent European Safety Standards and its commitment to delivering high-quality vehicles to customers.

After successfully establishing a presence in the European Union and the Middle East, Lynk & Co is now set to launch in the UAE, a thriving car market and one of the largest in the region. The partnership with The Elite Cars, known for its commitment to excellence and customer satisfaction, is expected to further elevate Lynk & Co’s presence in the UAE market.

Mahmoud Imran, Sales and Operations Manager at The Elite Cars, expressed his excitement about the collaboration, stating, “With Lynk & Co on board, we have broadened our customer segment to now include the Global New Premium clientele. Our partnership with Lynk & Co will enable us to offer cutting-edge features, advanced safety technologies, and exceptional performance to our discerning customers.”

Volvo’s advanced driver assistance systems (ADAS) and modular development on CMA and SPA platforms ensure that Lynk & Co vehicles meet global 5-star safety standards. The brand’s designs reflect urban lifestyles worldwide, with a focus on performance and sustainability, including readiness for PHEV/EV products.

Tamer Abu Khalaf, Partner at Elite Group Holding, emphasized the strategic importance of the partnership with Lynk & Co, stating, “With Lynk & Co, we are enhancing our segments to target a wider audience throughout the region. Our collaboration will contribute to further progress in the UAE’s automotive landscape.”

Fred Shang, Deputy General Manager of Lynk & Co Overseas Division, expressed confidence in the partnership with The Elite Cars, highlighting the potential for transforming the automotive experience in the region. The collaboration between these two industry leaders is expected to pave the way for success and innovation in the UAE’s automotive market.

Overall, the appointment of The Elite Cars as the authorised distributor of Lynk & Co in the UAE marks a significant milestone for both companies and sets the stage for a new era of premium mobility solutions in the Emirates.