OpEd: Ukraine Conflict Impacts Russia’s Travel and Tourism Industry – Eurasia Review

As Europe and Russia continue to tighten travel restrictions due to the ongoing military conflict and changing visa regulations, the focus has shifted towards strengthening relationships with other countries, particularly China. Russian President Vladimir Putin’s recent visit to China has solidified the strategic alliance between the two nations, paving the way for increased travel and tourism opportunities.

The Russian Economic Development Ministry has set a target of 2 million mutual trips between Russia and China by 2024, with Chinese tourists already accounting for a significant portion of inbound tourism to Russia. The Association of Tour Operators of Russia reported a significant increase in foreign tourist arrivals in the first quarter of 2024, with a large number coming from China.

While European travel has declined, there is a growing interest in travel to Asia, especially China, among Russian tourists. The Russian government is focusing on developing the domestic tourism industry to provide comfortable and enjoyable travel experiences within the country.

Despite the challenges posed by the war and global changes, Russian tourism experts are optimistic about the future of the industry. Popular destinations for Russian travelers include former Soviet republics like Abkhazia, Armenia, and Azerbaijan, as well as countries in Asia such as China, Turkey, and Thailand.

Overall, the tourism industry in Russia is adapting to the changing landscape and exploring new opportunities for growth and development in the face of ongoing challenges.