Pluugin E-commerce, a leading borderless e-commerce enabler, has announced its expansion into the Indian market after establishing a strong presence in global markets like Southeast Asia, SAARC, and the Middle East & North Africa. The company, founded in 2022 and headquartered in Dubai, has experienced a remarkable 100% year-on-year growth, showcasing the increasing demand for e-commerce solutions in today’s business landscape.
With a diverse portfolio of clients from various sectors such as FMCG, consumer electronics, health & wellness, and more, Pluugin offers a range of services including Logistics Support, Supply Chain Management, Cross-Border Payment Solutions, and Data Insights to help brands scale up their businesses internationally.
The expansion into India is expected to create over 2100 jobs in the local market over the next 3 years, with plans to achieve 100% pan India coverage within the next 12 months. Additionally, India will serve as the backend office for Pluugin’s global operations in Bangladesh, Nepal, and Sri Lanka.
Aparna Gupta, Founder & Managing Director of Pluugin E-commerce, expressed her excitement about the company’s entry into the Indian market, emphasizing the potential for brands to go global in the e-commerce space. She highlighted Pluugin’s unique positioning and offerings, which enable cross-border commerce on a large scale, providing growth opportunities for ‘Make In India’ brands.
E-commerce in India is a rapidly growing market, with projections estimating its value to reach USD 299.01 billion by 2029. Pluugin’s expansion into India signifies a significant step towards bridging the gap between industries and geographies, offering tailored solutions for businesses looking to expand their reach beyond borders.