Redner’s Warehouse Markets, a grocery store chain based in Berks County, Pennsylvania, is taking a high-tech approach to combat theft. The company is utilizing artificial intelligence software to identify and target potential shoplifters.
Eric White, the director of marketing and communications for Redner’s, explained that the AI software uses predictive analysis to detect irregularities in transactions at self-checkouts and traditional checkouts. When the software identifies suspicious behavior, it alerts the store’s loss prevention team, who then investigate further.
One area where Redner’s has seen significant losses is in the meat department. White shared a story of a guest who was stealing meat and cheese to run a charcuterie board catering business. With the rise in popularity of self-checkouts, the company has noticed an increase in these types of thefts.
Despite the challenges posed by self-checkouts, Redner’s remains committed to using technology to combat theft and protect its bottom line. White emphasized that the goal is to deter individuals from taking advantage of vulnerabilities in the system.
As technology continues to evolve, Redner’s plans to stay ahead of the curve by implementing new tools and strategies to prevent theft. By leveraging AI and human intervention, the grocery store chain is working to ensure a safe and secure shopping experience for all customers.