Research shows that cross-border tourism in Ireland is thriving

The latest report on cross-border tourism between Northern Ireland and the Republic of Ireland has revealed a significant increase in visitor numbers over the past decade. According to a joint study by Ulster University and Dublin City University, the number of cross-border visits to Northern Ireland has tripled since 2013, with over 1.3 million visits recorded in 2023.

The study also found that international visits to both Northern Ireland and the Republic of Ireland have seen a steady increase, with a 33% growth in Northern Ireland and a 46% growth south of the border from 2013 to 2019. Despite some public commentary suggesting otherwise, the report highlights a dramatic rise in trips from the Republic of Ireland to Northern Ireland.

Interestingly, visitors to Northern Ireland are more likely to be visiting friends or relatives rather than for holiday or business purposes. This trend has led to a decrease in earned income from accommodation, as almost half of the visitors stay with friends or family.

The report also emphasizes the importance of visitors from Great Britain to both parts of the island, with two-thirds of visitors to Northern Ireland coming from Great Britain. However, the study found that visitors stay in Northern Ireland for fewer nights compared to those in the Republic of Ireland.

Overall, the tourism industry in both Northern Ireland and the Republic of Ireland is described as “buoyant and resilient,” with a strong bounce back from the challenges posed by the Covid-19 pandemic. The report suggests that there is a real opportunity for economic growth and cooperation in the tourism sector across the island, with potential for increased income, profitability, and wages in the industry.