Marvel Studios and Disney made a big splash at CinemaCon with their presentation of “Deadpool & Wolverine,” featuring Ryan Reynolds and Hugh Jackman. The highlight of the event was a hilarious in-theater PSA-style spot that addressed the issue of cellphones ringing during movies.
The spot featured Deadpool and Wolverine discussing Marvel’s upcoming crossover movie, “Avengers: Secret Wars,” but their conversation kept getting interrupted by a ringing cellphone. Wolverine eventually lost his cool and unleashed a string of (bleeped) F-bombs at the audience, emphasizing the importance of respecting the movie theater environment.
This spot is rumored to be intended for actual theater play, adding a fun and interactive element to the moviegoing experience. The dynamic between Deadpool and Wolverine has always been a fan favorite, with their previous collaboration in a spot before “Logan” receiving positive feedback.
The presentation at CinemaCon also showcased Marvel Studios’ first R-rated movie, with Disney executives and filmmakers dropping F-bombs on stage in excitement. The unconventional use of language added a new dimension to the event, with even the typically mild-mannered Tony Chambers getting in on the action.
Overall, “Deadpool & Wolverine” is shaping up to be an exciting and boundary-pushing project, with fans eagerly anticipating the release of this unique and entertaining collaboration between two iconic Marvel characters.