Stellantis Expands Eurorepar Product Line to Include Chinese Car Brands in the Middle East
Dubai, UAE: Stellantis, the global automaker, has made a significant announcement regarding its automotive multi-brand product range, Eurorepar, in the Middle East. The company has revealed the launch of a new line of aftermarket parts specifically designed for Chinese car brands, marking a milestone in its commitment to meeting the diverse needs of car owners and independent workshops in the region. This expansion comes as a result of a pilot program launched in partnership with Swaidan Trading Co LLC, a part of the Al Naboodah Group.
The unveiling of these new parts follows Stellantis’ successful participation at Automechanika Dubai 2023, where the company showcased a wide range of Eurorepar products. The new line of aftermarket parts for Chinese car models has been meticulously crafted to meet the specifications and requirements of popular brands such as MG, Geely, Changan, Haval, Maxus, and others in the Middle East region.
Shahzad Tauqir, Aftersales Director at Stellantis Middle East, expressed the company’s commitment to addressing the increasing demand for aftermarket solutions tailored to Chinese car brands. He stated, “Our expansion into Eurorepar parts, extending its product line into Chinese applications, directly addresses the increasing demand from Chinese car enthusiasts in the region. We are committed to providing them with high-quality aftermarket parts through Eurorepar.”
The newly expanded product line includes a variety of filtration parts, such as air filters, cabin filters, and engine oil filters, as well as high-performance brake components like brake pads and brake rotors. These additions aim to enhance the driving experience and ensure the longevity of vehicles on the road.
Eurorepar Middle East recognized the need to cater to vehicle owners who are no longer covered under warranty or service plans. By offering tailored support for these vehicles with OEM-quality aftermarket parts, Eurorepar is empowering customers to maintain and repair their vehicles with confidence.
With a strong presence in the GCC region, Eurorepar has successfully expanded its footprint in the Middle East, offering a comprehensive range of multi-brand spare parts and workshop consumables. The company is actively fostering partnerships with channel partners to establish itself as a frontrunner in the tier-two segment of independent aftermarket parts in the region.
Eurorepar, present in over 100 countries, is the multi-brand range of automobile products from Stellantis Group, providing quality, affordability, and performance to repair agents worldwide. With a two-year warranty on all parts, Eurorepar ensures peace of mind for operations managers prioritizing performance and reliability in their business.
For more information about Eurorepar, visit https://www.eurorepar.com/MI-en. Stellantis N.V., the parent company of Eurorepar, is a leading automaker and mobility provider with a diverse portfolio of iconic brands. For more information about Stellantis, visit www.stellantis.com.
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