Tabitha Brown, the beloved lifestyle mogul, is expanding her Tab Time children’s programming universe with the launch of an all-new children’s book series and app. Following the success of her YouTube Kids series Tab Time, Brown is introducing the “Tab Time World” app and two new books to the series, “Avi to the Rescue” and “Lenny and the Truck-Driving Dinosaurs.”
In a statement with ESSENCE, Brown expressed her excitement about the new venture, stating, “Every day people are asking me for more Tab Time, and now I’m excited to share a new way for families to experience it together. The Tab Time World app is an amazing tool for kids to grow, learn, respect, and love themselves and others.”
The expansion also includes a range of branded merchandise such as backpacks, shirts, hoodies, hats, bibs, onesies, sippy cups, blankets, bags, and more, available on shop.tabtime.tv. This move marks the latest major business move for Brown, who has closed 56 deals to date, including food, clothing, and cookware lines with Target and other major retailers.
It wasn’t long ago that Brown revealed she had been leaving millions of dollars on the table due to mismanagement. In an interview with the Earn Your Leisure podcast last year, Brown shared how she initially negotiated deals without proper representation, saying, “I didn’t even have an attorney at this time.” Now, with a team in place, Brown is reaping the rewards of her hard work and strategic business decisions.
“We’ve always thought of Tab Time as more than just a children’s show,” Brown said. “At its core, it has been about helping raise kind and confident individuals, and it’s incredibly rewarding to bring the Tab Time universe to life and create new tools for growth.”
Brown’s success in expanding her lifestyle empire into children’s digital edutainment reflects her commitment to creating content that promotes positivity, self-love, and kindness. With the launch of the Tab Time World app and new book series, Brown is providing families with engaging and educational content that aligns with her mission to inspire and uplift audiences of all ages.
As Brown continues to make waves in the entertainment and lifestyle industries, her dedication to spreading joy and positivity through her work remains unwavering. The launch of the Tab Time World app and children’s book series is just the beginning of what promises to be a bright and successful future for Tabitha Brown and her expanding empire.
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