Forthview Golf Range in Scotland has seen a remarkable 600% growth in business since implementing Toptracer technology five years ago. The Falkirk-based facility installed Toptracer in 2019, and the results have been nothing short of astounding.
Owner Stewart Craig reflects on the transformation, stating, “Back in 2019, we were unsure if we could afford to install Toptracer – now, almost five years later, we can’t afford not to have it.” The technology has revolutionized the customer experience at Forthview, attracting golfers of all skill levels to the venue.
Despite the challenges of 2020, Forthview experienced its busiest year yet, with a 300% increase in turnover just two years after installing Toptracer. The growth has continued into 2023, with plans for further expansion in 2024, including adding 10 range bays. The team has also grown significantly, from four employees in 2018 to 25 by Christmas 2023.
Toptracer has not only boosted business for Forthview but has also brought golfers together through country-wide competitions. These events have driven increased participation and revenue, allowing users to compete without leaving the range.
The demographic at Forthview has diversified greatly since implementing Toptracer, with a nearly equal split between traditional and non-traditional golfers. The venue is now welcoming more beginners than ever before.
Looking ahead to 2024, Stewart Craig and the team at Forthview have big plans, renewing their Toptracer contract for another five years following a 600% increase in turnover since introducing the technology. The future looks bright for this technologically-charged golf range in Scotland.