Toyota Introduces Limited Edition Land Cruiser J300 SUV in the UAE

Toyota Launches Special Edition Of Land Cruiser J300 SUV In The UAE

Toyota has unveiled a special edition of its popular Land Cruiser J300 SUV, named the ’10th Victory Edition’, to commemorate the brand’s 10th consecutive Dakar Rally win. This exclusive edition will be available only in the United Arab Emirates (UAE) and is based on the model’s Black Edition variant. Toyota’s impressive streak includes 10 consecutive victories in the production car category, along with overall titles in the 2019, 2022, and 2023 Dakar Rallies with a specially prepared Hilux pickup.

The Land Cruiser 10th Victory Edition builds on the SUV’s existing Black Edition, already offered in the UAE. It incorporates the Black Edition’s signature blacked-out features, including the grille, skid plate, and mud flaps. Additionally, the 10th Victory Edition sports unique black and grey decals along the sides and rear bumper. Enhancements for this special edition also include new 18-inch black alloy wheels. The interior retains the dual-tone black and beige design, remaining unchanged in this version.

The Land Cruiser 10th Victory Edition is exclusively available with a 3.5-litre turbocharged V6 engine, delivering 415hp. This powertrain is paired with a 10-speed automatic transmission, distributing power to all four wheels via Toyota’s 4WD system.

As far as the pricing goes, the Land Cruiser 10th Victory Edition is exclusively available in the United Arab Emirates, with a price tag of AED 319,900, equivalent to approximately Rs 72.45 lakh. By comparison, the standard Toyota Land Cruiser in India is priced at Rs 2.10 crore (ex-showroom).

In India, Toyota’s flagship SUV is imported as a Completely Built Unit (CBU) and comes equipped only with a 3.3-litre twin-turbo V6 diesel engine.

The Land Cruiser 10th Victory Edition celebrates Toyota’s dominance in the Dakar Rally, showcasing the brand’s commitment to performance and innovation. With its exclusive design elements and powerful engine, this special edition is sure to attract enthusiasts and collectors alike.

The limited availability of the Land Cruiser 10th Victory Edition in the UAE adds to its allure, making it a sought-after model for fans of the iconic SUV. The combination of Toyota’s racing heritage and cutting-edge technology makes this special edition a fitting tribute to the brand’s success in the world of motorsport.

Overall, the Land Cruiser 10th Victory Edition is a testament to Toyota’s legacy of excellence and a symbol of the brand’s continued dedication to pushing the boundaries of performance and design. With its unique features and limited availability, this special edition is set to make a lasting impression on the automotive industry and cement Toyota’s position as a leader in the SUV segment.