e& UAE, a leading telecommunications company in the United Arab Emirates, has unveiled a groundbreaking blueprint for the strategic application of artificial intelligence (AI) in the telco sector and beyond. The company recently released a whitepaper titled “Unleashing the Power of AI: How e& UAE is Shaping the Future of AI in Telecommunications and Beyond,” which delves into the company’s journey towards becoming an AI-driven organization.
The whitepaper highlights e& UAE’s strategic integration of over 400 AI use cases and 160 machine learning (ML) models across its operations. Dena Almansoori, Group Chief AI and Data Officer at e&, emphasized the significant impact AI has on the telecommunications sector and beyond. She stated, “Whether adopting AI to improve customer experiences, optimize operations, scale productivity, or reduce costs, we cannot underscore enough the significant impact AI has on the telecommunications sector and beyond.”
Khalid Murshed, Chief Technology and Information Officer at e& UAE, highlighted the advantages of AI in driving sustainability, efficiency, and innovation in telcos. The company has leveraged AI to lower operational costs, streamline tasks, and enhance customer experiences through personalized services.
e& UAE has also implemented AI solutions in various functions, including network optimization, sales, marketing, and fraud detection. By deploying more than 160 machine learning models, the company has addressed challenges and improved operational efficiency across its business pillars.
Moreover, e& UAE has prioritized responsible AI deployment, focusing on ethical practices to mitigate risks and ensure transparency. The company aims to support the UAE’s goal of becoming a global AI leader by 2031 while maintaining its position as a trusted leader in the AI revolution.
The whitepaper serves as a guide for businesses looking to initiate their AI journeys, offering insights into e& UAE’s proactive AI and data-driven adoption. It also showcases the company’s commitment to upskilling its workforce and equipping employees with the necessary skills for the digital future.
As e& UAE continues to lead the way in AI innovation, the company remains dedicated to maximizing stakeholder value, delivering exceptional customer experiences, and optimizing business performance for sustainable growth and success. With a focus on leveraging the latest technologies and enriching consumer value propositions, e& UAE is poised to shape the future of AI in telecommunications and beyond.
For more information about e& UAE and its AI initiatives, visit their website at https://www.etisalat.ae.
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