WTTC Predicts Historic Growth for Oman’s Travel and Tourism Sector

The World Travel & Tourism Council’s (WTTC) 2024 Economic Impact Research (EIR) has revealed a promising future for Oman’s Travel & Tourism sector. With strong government support and strategic initiatives, the sector is set to not only recover but to reach unprecedented heights this year.

According to the latest research, in 2023, Oman’s Travel & Tourism sector’s GDP contribution surged by almost 35%, totaling OMR 2.8BN, and is on track to surpass previous records. The sector also saw a robust job growth of 15%, now employing 191,500 individuals nationwide.

Last year, international visitors injected OMR 1.1BN into the economy, a remarkable 69% increase from 2022, while spending by domestic travelers rebounded to OMR 1.4BN.

Oman’s status as a premier tourist destination in the Middle East is clearer than ever, thanks to strategic government investment and support. The government’s efforts are not only revitalizing the economy but also setting the stage for further increases in international travel spending and overall economic contribution from the sector.

The global tourism body is forecasting that the sector will grow its GDP contribution to more than OMR 3.3BN in 2024, employing more than 206,000 people across the country. Domestic visitor spending is predicted to continue growing, reaching OMR 1.5BN, while international visitor spending is expected to continue growing through 2024.

Looking ahead, WTTC predicts that by 2034, Oman’s Travel & Tourism sector will grow its annual GDP contribution to OMR 5.4BN, employing more than 265,600 people across the country. Across the Middle East, the Travel & Tourism sector is also experiencing growth, with WTTC forecasting continued expansion throughout 2024.